Adzooma

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Adzooma is a Marketing & Growth tool that provides free PPC software for all-in-one PPC management. It helps users audit, optimize, and scale campaigns across Google, Microsoft, and Meta Ads.

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At a glance

Pricing

Free

Free tier

Yes

API

Skill level

Mixed

About

What is Adzooma?

Adzooma offers a comprehensive free PPC software solution designed for all-in-one pay-per-click management. It enables users to instantly audit PPC accounts to identify wasted spend, disapprovals, and broken tracking. The platform provides tools to apply performance fixes, improve bidding strategies, and clean up campaign structures quickly. Users can scale campaigns by amplifying top performers with smart budgets, bids, and audiences, and track spend across platforms to prevent overspending. Adzooma also includes performance scorecards for PPC, SEO, and website audits, along with automated alerts to detect performance changes early, making it an efficient tool for managing and optimizing online advertising efforts.

Best used for

Ideal for marketers, agencies, and small business owners who need to audit PPC accounts for inefficiencies, optimize campaign performance across multiple platforms, and track advertising budgets effectively. Especially valuable for those looking to improve ROI and streamline ad management without incurring software costs.

Common actions

audit PPC campaigns

optimize ad spend

track advertising budgets

improve ad performance

manage Google Ads

manage Microsoft Ads

manage Meta Ads

Capabilities

Key features

PPC campaign audits
Optimize campaign performance
Track ad budgets
Automated performance alerts
AI ad copy optimiser
Performance Max toolkit
Conversion tracking repair

Target Audience

marketersocial media managerfreelancerstartup foundersmall business owner

Integrations

google-adsfacebook-adsmicrosoft-ads

Pricing & Plans

Free

FAQs

What ad platforms can Adzooma manage?

Adzooma allows you to manage and optimize campaigns across Google Ads, Microsoft Ads, and Meta Ads (Facebook and Instagram). It provides a unified dashboard for auditing, tracking, and improving performance across these major advertising platforms.

Does Adzooma offer tools for SEO or just PPC?

While primarily focused on PPC, Adzooma also offers performance scorecards that run PPC, SEO, and website audits. This helps users uncover blockers and highlight growth areas beyond just paid advertising, providing a more holistic view of online presence.

How does Adzooma help with budget management?

Adzooma provides budget tracking features that allow you to monitor spend across different platforms in real-time. It helps you spot pacing issues and potential overspending early, ensuring your campaigns stay aligned with your monthly financial targets.

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Social Media Lead Generation Advertising SEO & AEO Sales Outreach Analytics & Attribution

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