Frase

Frase is an AI SEO and GEO platform that researches markets, creates optimized content, and tracks visibility across Google and AI search engines. It helps content teams rank on Google and get cited by AI.

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At a glance

Pricing

Paid

Free tier

Yes

API

Yes

Skill level

Mixed

About

What is Frase?

Frase is an agentic SEO and GEO platform designed to streamline content workflows for Google and AI search engines. It researches markets, creates optimized content, and tracks visibility across platforms like Google, ChatGPT, and Perplexity. The platform features an AI Agent with over 80 skills for competitive research, content creation, and AI visibility tracking. Frase helps users optimize content for both traditional SEO and Generative Engine Optimization (GEO), ensuring content is cited by AI search engines. It also offers tools for content atomization, programmatic SEO, content clusters, and brand governance, making it a comprehensive solution for content and marketing teams.

Best used for

Ideal for content marketers, SEO teams, and agencies who need to research markets, create optimized content, and track visibility across Google and AI search engines. Especially valuable for scaling content operations and ensuring brand presence in AI-generated answers.

Common actions

optimize content

research keywords

generate content

track SEO performance

improve AI visibility

Capabilities

Key features

AI Agent
SEO content optimization
GEO content optimization
AI search tracking
Content opportunities
Programmatic SEO
Brand governance

Target Audience

marketercontent creatorwriterblogger

Integrations

Not yet documented

Pricing & Plans

Paid

Not publicly disclosed. Check frase.io for current pricing.

FAQs

What is GEO (Generative Engine Optimization)?

GEO is the practice of optimizing content to be cited and referenced by AI-powered search engines like ChatGPT, Perplexity, Claude, and Google's AI Overviews. It ensures your brand appears in AI-generated answers, not just traditional search results.

What is included in the Frase free trial?

The 7-day free trial includes full access to Frase Agent, SERP research tools, the AI writing assistant, content optimization scoring, and AI visibility tracking. No credit card is required to start, allowing exploration of all features.

How does Frase compare to tools like Surfer SEO or Clearscope?

Frase integrates an AI Agent, SEO optimization, GEO, and AI visibility tracking into one platform. Unlike other tools that focus on single steps, Frase handles research, optimization, content creation, audits, and AI search tracking in a unified workflow.

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Content & Design › AI Writing Assistants Content & Design › Blog & Article Writing

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