Outset

Outset is an AI-moderated research platform that provides qualitative interviews at the speed and scale of a survey. It combines conversational AI, behavioral intelligence, and emotional analysis for faster, data-driven decisions.

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At a glance

Pricing

Custom

Free tier

API

Skill level

Mixed

About

What is Outset?

Outset is an AI-moderated research platform designed to provide the depth of qualitative interviews with the speed and scale of a survey. It leverages conversational AI, behavioral intelligence, and emotional analysis to bridge the gap between what consumers say and do. The platform offers a comprehensive workflow from AI-guided interview setup and participant recruitment to AI-moderated interviews in multiple languages (video, voice, text). Key features include instant synthesis and analysis, generating summaries, themes, powerful quotes, and customizable highlight reels. Outset also facilitates easy stakeholder shareout with AI-generated reports and presentations, making research a core part of development and strategy. It supports various use cases like discovery, evaluative, market strategy, personas, brand research, concept testing, UX & usability, UX evals, and creative testing.

Best used for

Ideal for research teams and professionals who need to conduct in-depth qualitative interviews at scale, analyze consumer behavior, and synthesize findings rapidly. Especially valuable for uncovering the 'why' behind consumer preferences, validating product concepts, and understanding user experiences across various industries.

Common actions

conduct qualitative research

analyze consumer behavior

synthesize research data

recruit research participants

generate research reports

Research insightsmeaningful dialoguemultiple languagesai-moderated researchinterviewssurveysAI synthesis

Capabilities

Key features

AI-moderated interviews
Real-time synthesis
Behavioral intelligence
Emotional analysis
Multilingual capabilities
Fraud detection
AI-generated reports

Target Audience

market researchersux researchersproduct managersbrand strategists

Integrations

Not yet documented

Pricing & Plans

Custom

Not publicly disclosed. Check outset.ai for current pricing.

FAQs

What kind of research can Outset's AI moderator conduct?

Outset's AI moderator can conduct qualitative-style research such as usability testing, brand research, market segmentation, and jobs-to-be-done. It also handles quantitative-style research like concept testing and creative testing, dynamically probing based on audio and visual cues.

Does Outset support multiple languages for interviews?

Yes, Outset offers multilingual capabilities, supporting over 40 languages for AI-moderated interviews. This allows teams to conduct research globally without traditional language barriers, expanding reach and accessibility for participant recruitment.

How does Outset ensure data security and compliance?

Outset is SOC 2 Type II certified, GDPR compliant, and HIPAA compliant. It employs vulnerability scanning, encrypts data at rest, and uses TLS 1.3 for data transmission. Importantly, Outset never trains its AI on your research data, ensuring privacy and security.

Can Outset help with participant recruitment?

Yes, Outset assists with participant recruitment by allowing users to recruit hundreds of participants from any geography. It supports custom screeners and quotas, allows for BYO panels, and offers recruitment via Outset's own network or custom panel sourcing.

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Study Assistants Knowledge Management Course Creation Scientific Computing Summarization Language Learning

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Data & Analytics › Market Research

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