Big Sister AI

Big Sister AI is an AI sales coaching and skill tracking software that scores sales reps across CRM, calls, and deals. It provides real-time coaching for reps and managers, acting as an affordable Gong alternative for SMB sales teams.

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At a glance

Pricing

Freemium · Paid · Enterprise

Free tier

Yes

API

Skill level

Mixed

About

What is Big Sister AI?

Big Sister AI offers an AI-powered sales coaching and skill tracking solution designed to improve sales performance. It objectively scores every sales representative from 0-100 based on their CRM activity, call performance, and deal outcomes. This provides managers with data-driven insights into team performance and identifies skill gaps, while reps receive clear feedback on areas for improvement. The platform tracks over 40 sales skills and offers real-time coaching. It aims to disrupt traditional sales management by providing objective data, similar to the Moneyball approach in sports. Big Sister AI integrates with popular CRMs like HubSpot, Pipedrive, and Zoho, and connects with notetakers like Fathom, Fireflies, and Gong, as well as dialers such as JustCall and OpenPhone.

Best used for

Ideal for sales managers who need to identify skill gaps, sales reps who need objective feedback, and sales teams aiming to improve win rates. Especially valuable for SMBs seeking an affordable alternative to comprehensive sales intelligence platforms to drive data-driven sales improvements.

Common actions

track sales skills

coach sales reps

analyze sales performance

improve sales conversion

integrate CRM data

Capabilities

Key features

AI sales skill analysis
CRM activity tracking
Call performance scoring
Real-time coaching
End-to-end dashboards
Custom playbook scoring
Human-in-the-loop validation

Target Audience

sales repsales manager

Integrations

fathomfirefliesgongjustcallopenphonehubspotpipedrivezoho

Pricing & Plans

Freemium · Paid · Enterprise

Not publicly disclosed. Check big-sister.ai for current pricing.

FAQs

What is the difference between the Solo and Team plans?

The Solo plan offers personal AI skill scoring for meetings and human-in-the-loop validation. The Team plan includes everything in Solo, plus AI skill analysis for calls, dialer connection, CRM integration, and an end-to-end dashboard for team performance metrics.

Does Big Sister AI integrate with my existing CRM and call tools?

Yes, Big Sister AI integrates with popular CRMs like HubSpot, Pipedrive, and Zoho. It also connects with notetakers such as Fathom, Fireflies, and Gong, and dialers like JustCall and OpenPhone to analyze calls and meetings.

Can Big Sister AI be customized to our specific sales playbook?

Yes, the Enterprise plan offers advanced AI analysis, allowing scoring against your custom playbook. This provides a deep pipeline and revenue view tailored to your specific sales methodology, along with premium onboarding and support.

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