Unbounce

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Unbounce is a Marketing & Growth tool that helps marketers and agencies build, test, and optimize landing pages. It leverages AI for conversion rate optimization, A/B testing, and copywriting to boost leads and sales.

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At a glance

Pricing

Paid

Free tier

Yes

API

Skill level

Non-technical

About

What is Unbounce?

Unbounce is a comprehensive platform designed for marketers and agencies to create, test, and optimize landing pages without needing developers or designers. It features a drag-and-drop builder, AI-powered A/B testing, and Smart Traffic AI optimization that automatically directs visitors to the most relevant page. The platform also includes AI Copywriting (Smart Copy) to generate and refine content. Unbounce integrates seamlessly with popular marketing tools like Salesforce and HubSpot, and offers customizable templates to accelerate campaign launches. It aims to simplify conversion rate optimization (CRO) and maximize ROI by providing insights from billions of conversions.

Best used for

Ideal for marketers and agencies who need to quickly launch high-converting landing pages, optimize campaign performance with AI-driven insights, and conduct A/B tests without coding. Especially valuable for those looking to maximize ROI from PPC, social ads, and email marketing by turning traffic into customers.

Common actions

build landing pages

optimize conversions

A/B test campaigns

generate ad copy

improve lead generation

captureSaaSdrag-and-dropmarketing agenciesCustomer journeyconvertgrowth accelerationseamless integrationA/B testingvisitor direction+ 10 more

Capabilities

Key features

Drag-and-drop builder
AI A/B testing
AI Smart Traffic optimization
AI copywriting
Customizable templates
Real-time analytics
Dynamic text replacement

Target Audience

marketersales rep

Integrations

google-analyticshubspottwiliochili-piperinsightlymailchimpzapiersalesforce

Pricing & Plans

Paid

Not publicly disclosed. Check unbounce.com for current pricing.

FAQs

How does the 14-day free trial work?

The 14-day trial provides full access to your chosen plan without requiring a credit card. You won't be charged during this period, and payment details are only requested if you decide to subscribe to a paid plan afterward. Certain limits apply, such as a single user and no custom domains.

What happens if I exceed my conversion or traffic limits?

Unbounce will notify you via email and in-app messages if you're nearing your plan's limits. If you exceed them, your pages will continue to run, and any overage fees will be charged as a one-time amount based on your extra usage. You can also upgrade your plan.

Can I connect my own domain for landing pages?

Yes, Unbounce's Build, Experiment, and Optimize plans include free hosting. You can also publish your landing pages directly to your own domain or WordPress website, in which case you would be responsible for your own hosting.

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Subcategories trending in Marketing & Growth

Social Media Lead Generation Advertising SEO & AEO Sales Outreach Analytics & Attribution

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Also listed in

This tool also appears in

Coding & Development › No-Code / Low-Code

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